Regulations on Promotions

SECTION 12

ISSUANCE OF ANY ORDER OR DIRECTIVE

a) Notwithstanding anything contained in these regulations particularly in
section 11 hereof, the Agency, in making any order or directive, shall also
consider the following in complimenting the provisions of Section 11;
i.
ii.
iii.
iv.
v.

An evaluation of the descriptive report and related documents
An evaluation of the interest of consumers, public health, safety,
and environmental issues;
An evaluation of the social and economic impacts of the proposed
promotion;
An evaluation of mitigation measures to alleviate any problems
identified in the second and third paragraphs of this subsection; and
The relationship of the proposed promotion to the existing national
policies and strategies for the ICT sector development, the laws and
regulations

b) Any order to be issued by the Agency shall contain, among other things,
the name of the concerned licensee, the description of the promotion, the
duration of the promotion and it shall bear a serial number, signed and
sealed by the Agency.
SECTION 13

REGULATORY SANCTIONS

a) The Agency reserves the right to place appropriate sanctions on defaulting
licensees.
b) Without prejudice to other sanctions provided for in other relevant laws a
violation of these regulations shall attract the following sanctions;
i.

Imposition of fines and /or penalties in line with the provisions of
the relevant Laws,

ii.

The concerned licensee shall pay a maximum fine of Rwf
5,000,000per day in the following cases:

Proceeding with the promotions without providing the
relevant descriptive report to the Agency with effect from the
actual date of the promotion

Proceeding with the promotions after an order of
cancellation or cessation by the Agency, with effect from the
effective date of notification of the order

Having a promotion period more than what is provided
for by these regulations from the date of the extension

Issued by Rwanda Utilities Regulatory Agency - RURA

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