of, the caller.
(3) A subscriber shall not permit his or her line to
be used in contravention of subsection (1).
(4) A person shall not be held to have contravened
subsection (1)(c) where the number allocated to
the called line has been listed on the register for
less than twenty-eight days preceding that on
which the communication is made.
(5) Where a subscriber who has caused a number
allocated to his or her line to be listed in the
specific register created under this Act has notified
a caller that he or she does not, for the time being,
object to those communications being sent on that
line by that caller, the communications may be sent
by that caller on that line, notwithstanding that the
number allocated to that line is listed in the
register.
(6) Where a subscriber has given a caller notifica
tion pursuant to subsection (5) in relation to his or
her line
(a) the subscriber shall be free to withdraw that
notification at any time; and
(b) where the notification is withdrawn, the
caller shall not send such communications
on that line.
Use of elec
tronic mail for
direct marketing
purposes
158. (1) This section applies to the transmission of
unsolicited communications by means of electronic
mail to individual subscribers.
(2) Except in the circumstances specified in sub
section (3), a person shall not transmit, or instigate
the transmission of, unsolicited communications for
the purposes of direct marketing by means of
electronic mail unless the recipient of the electronic
mail has previously notified the sender that he or
she consents for the time being to those
communications being sent by, or at the instigation
151