increased local content in the various types of programming services
including films, drama, children’s programmes, documentaries and music.
Media training institutions in conjunction with the broadcasting industry will
be encouraged to nurture research into aspects of programming and
curriculum development in the industry.
The Government will promote local production of advertisements and create
an enabling environment for the production and export of local broadcast and
media products that will contribute towards job creation.
4.3.4. Content Advisory Council
A broadcasting Content Advisory Council will be set up to advise CCK on
broadcasting content standards to enable it:
(a) Monitor broadcast content;
(b) Handle complaints from operators and consumers;
(c) Monitor the compliance of broadcasters with the programming
code; and
(d) Monitor broadcasting ethics compliance.
The Council will work in liaison with the Kenya Film Censorship Board
4.3.5 Professional Standards
Programming decisions will be made by broadcasters based on professional
criteria and the public’s right to know. All broadcasters will be required to act
in the public interest and be guided by a code of conduct which will inter alia
address:
(a) broadcast of material suitable for children;
(b) broadcasts that contain scenes of violence, sexually explicit
conduct and offensive language;
(c) audience advisories to assist audiences in choosing programmes;
(d) the need to report news truthfully, accurately and fairly, without
intentional or negligent departure from the facts;
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